Our most recent guest for the Music Power Players series was David Marcus, Executive Vice President and Head of Music at Ticketmaster.
At Ticketmaster, Marcus helps the company sell 60 million tickets every year and put 500 touring artists on the road. His role is very “big-picture” oriented: he helps set the tone for his team and works on ways to make the artist and consumer experience better. Most recently, Marcus has worked on implementing Ticketmaster’s “Verified Fan” ticketing service to help limit the amount of tickets that are resold for outrageous prices on secondary markets.
Before coming to Ticketmaster, Marcus worked at a variety of jobs both in and out of the music industry. Throughout his various experiences working in IP law, radio, startups, and the emergence of the digital music space, Marcus learned to always “fake it till you make it.”
While answering questions from the students in the audience, Marcus left us with this piece of advice: “You gotta go for it. You gotta have confidence in your sense of the world. Make the world fit to your idea of what you think it should be.”
We would like to thank David Marcus for his time and his advice! We have more Music Power Players events coming soon; keep an eye out on our socials for more details.
Author: Kaitlyn Zorilla